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Practice dossier · Plastic surgery · Bonita Springs, FL

Casey Cosmetic Surgery

Dr. Gregory M. Casey · Board-certified plastic surgeon · Bonita Springs, FL

★ 4.9 · 51 reviews
caseycosmeticsurgery.com
Dr. Gregory M. Casey — Casey Cosmetic Surgery website homepage (Bonita Springs, FL plastic & cosmetic surgery) WordPress — live capture

Contact & location

3388 Woods Edge Cir, Bonita Springs, FL 34134

+1239-947-3223

Google Business Profile

About the practice

Casey Cosmetic Surgery is a plastic surgery practice based in Bonita Springs, Florida led by Dr. Casey. Dr. Casey is board-certified. By the public record it carries 51 Google reviews at 4.9★ and 70 websites linking to its domain. This profile is an independent read of how the practice shows up in search, the map pack, and AI results across the Fort Myers metro — compiled from public data, not supplied by the practice.

Social presence

EI

ElectiveIndex™ Certified Snapshot

An independent, machine-collected audit of this practice’s live web presence — captured at a single moment in time.

Data collectedJune 14, 2026
Snapshot time2:30 PM ET
Certificate IDEI-CCS-20260614

Compiled from public Google, web-crawl, Lighthouse & social data by ElectiveIndex, a Medical Advertising Agency property.

Overview

Casey Cosmetic Surgery, online — the full picture.

Dr. Gregory M. Casey is a cosmetic practice in Bonita Springs, FL, with 51 Google reviews at 4.9★. It holds the #17 backlink profile in the market (70 referring domains). The clearest measurable gap is mobile site speed (37/100).

For the patient

Real reviews, verified credentials, who’s actually established.

For the doctor

Where you rank, and the gaps we fix.

For the marketing team

Exactly what the leaders do to win.

Jump to any section

01AI search visibility — what ChatGPT recommends

ChatGPT names this practice for 1 of the money procedure.

When a patient asks ChatGPT (with live web search) for a plastic surgeon in Bonita Springs, it cites this practice once across our queries — best position #3. AI search is the fastest-growing patient-referral channel and the one with the least competition. These are the procedures it recommends them for:

rhinoplasty

Source: ChatGPT and Claude, both with live web search — the same grounded answers patients get, not training-data guesses. Queried across the Fort Myers metro on the money procedures.

The FixAI visibility

ChatGPT already cites Dr. Casey for 1 procedure — the work is to widen that lead and lock in citations before competitors catch up, while AI search is still uncontested.

What we’d do about it
AI Visibility (GEO)$850one-time

Make the practice citable in AI search — llms.txt, entity schema, citable content, AI-visibility report.

Fix this

02Social reach

The social profiles we found.

2 public profiles detected at audit time.

03Paid advertising — Google & Meta

Casey Cosmetic Surgery is running 10 Google ads.

This is how you tell if a practice is running paid ads. Google publishes an exact ad count per website — a hard signal that they’re paying to show up. Facebook & Instagram don’t, so for Meta we can only search the public Ad Library — a lead to check, not proof. They may run none; they may run plenty. The real creatives are below.

10ads on this domain
Activelast ran 2026-06-24
3 image · 1 textcreative formats (sampled)

Google counts are exact by domain; the Meta link is a live keyword search, not a verified figure.

04Benchmarks — measured against the market

11th in the market for estimated organic traffic.

Against 20 competitors, Casey ranks #17 in backlinks, #12 in keywords, #11 in traffic.

Snapshot pulled June 14, 2026 from DataForSEO, Google, live crawl & Lighthouse — the market as it stood that day.
#12most keywords ranked
of 21 practices
#17most referring domains
strongest backlinks
#11in estimated traffic
the opportunity

Estimated organic traffic — last 6 months

1,443Jan1,425Feb1,740Mar1,689Apr1,398May1,396Jun
Peaked at 1.7k visits/mo~1.4k estimated this month

Traffic is modelled; keyword and backlink counts are DataForSEO totals — applied the same way across every practice.

05What the site actually ranks for

144 ranked keywords, by search intent.

15% of this traffic is local or procedure searches — the part that books patients in Bonita Springs.

The largest non-local keyword by estimated traffic is “how to double chin removal” — 40,500 searches/mo, ranked #20, tagged informational.
KeywordSearches/moPosIntent
how to double chin removal40,500#20Informational
dr casey1,900#5Branded
casey cosmetic surgery110#1Branded
dr gregory casey110#1Branded
getting rid of double chin4,400#13Generic
surgery for double chin2,900#12Generic
plastic surgery bonita springs fl70#1Local intent
dr casey fort myers50#1Branded
rhinoplasty fort myers50#1Local intent
lower lift face3,600#21Generic
rhinoplasty fort myers fl50#3Local intent
neck lift fort myers30#3Local intent
malar augmentation1,000#19Procedure
what is derma pen110#9Informational

Intent tags separate total SEO footprint from local booking demand.

The full keyword map

All 144 keywords — yours and every competitor’s. Click to win it.

Every term, every rival, exactly where the money sits in Bonita Springs.

855-905-0969Get the full keyword reportFree walkthrough · no obligation

06What’s working

What this practice already has going for it.

70referring domains — #10 in market
4.9★Google rating · 51 reviews
1,364URLs in the sitemap
39.5%metro top-10 in the map pack
  • 70 referring domains — the #10 backlink profile of 12 benchmarked practices
  • 4.9-star rating across 51 Google reviews
  • Map-grid top-10 across 39.5% of the metro, average rank 3.9
  • Structured schema markup present (Organization, BreadcrumbList, ImageObject) and a 92/100 mobile SEO score

07Organic search vs. the Google map pack

Casey Cosmetic Surgery: #1 at best in the map pack.

Casey Cosmetic Surgery reaches the Google map pack for 7 of the money searches — strongest at #1. The website (organic) is the gap: best #3.

Organic web results — the website links below it
rhinoplasty#3liposuction#14

08Site speed & Core Web Vitals

Site speed is the clearest technical opportunity.

Google’s Lighthouse scores the site 0–100 and speed is a confirmed ranking factor — we fix it. On mobile the site scores 37/100 for performance — the main area to address — alongside 92/100 SEO and 73/100 best-practices.

LCP21.5 sLargest Contentful Paint

How long until the biggest thing on screen — usually the hero image — finishes loading. Good is under 2.5s.Learn more →

FCP7.1 sFirst Contentful Paint

How long until the very first text or image appears, so the page feels like it’s working. Good is under 1.8s.Learn more →

CLS0.149Cumulative Layout Shift

How much the page jumps around as it loads (the annoying shift when a button moves under your thumb). Good is under 0.1.Learn more →

TBT510 msTotal Blocking Time

How long the page is frozen and can’t respond to taps while background code runs. Good is under 200ms.Learn more →

The FixSite speed

At 37/100 on mobile and a 21.5 s largest-paint, the site is slow enough that both Google and patients feel it. Speed is a confirmed ranking factor and a direct booking-rate lever — every second of load time costs consults.

What we’d do about it
Site Speed$900one-time

Core Web Vitals remediation — caching, image compression, lazy-loading, deferred scripts.

Fix this

09Local visibility — live geo-grid

Top-10 across 39.5% of the metro, averaging rank 3.9.

We ran “plastic surgeon” from 49 GPS points across the metro and recorded the practice’s local-pack rank at each. The result, in one picture: top-3 in 20.4% of the area and top-10 in 28.6%, strongest around 3388 Woods Edge Cir and tapering toward the edges of the metro.

#12–34–56–1011–20not ranked
20.4%of area in the top 3
28.6%of area in the top 10
#3.7average rank where shown

10Google Business Profile

The Google Business Profile.

The free listing behind the map pack — for a local practice, the single most valuable thing to get right.

What the listing has

51reviews
4.9★rating
photos
1categories
claimed & verified
Cosmetic surgeon

What we verified

The Google Business Profile is verified and claimed, carrying a 4.9-star rating across 51 reviews under the "Cosmetic surgeon" category, with photos present and listed at 3388 Woods Edge Cir, Bonita Springs, FL 34134.

The FixThe map pack

Dr. Casey sits behind Azul Cosmetic Surgery and Medical Spa and others in the local 3-pack — the box that takes most of the clicks and calls. The Business Profile, review volume, and citation consistency are exactly what move a practice up it.

What we’d do about it
GBP Rescue$750one-time

Rebuild the Google Business Profile to the standard the market leaders hit — categories, services, posts, Q&A, photos.

Fix this
Citation Cleanup$600one-time

Make NAP consistent and present across the directories that feed local rankings — clean what's wrong, build what's missing.

Fix this

11Under the hood — how it’s built

The technology behind the results.

The site publishes 1,364 URLs in its sitemap. The signals that tell Google what this site is.

Framework
WordPress

Built on WordPress.

Structured data (schema)
BreadcrumbListEntryPointImageObjectListItemOrganizationPropertyValueSpecificationReadActionSearchActionWebPageWebSite

Entity markup present.

Homepage signals <title> Dr. Gregory M. Casey : Board Certified Cosmetic Surgeon and Board Certified Maxillofacial Surgeon Florida meta Welcome to the official site of the best cosmetic surgeon in Florida, Dr. Gregory Casey, M… H1×2 · H2×0 · H3× · canonical ✓ · robots ✓
Schema analysis

What this site tells Google in code.

Schema tells Google and AI what this practice is — we make sure it says the right thing.

caseycosmeticsurgery.com · JSON-LD · 1 block
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https://www.caseycosmeticsurgery.com/",
      "url": "https://www.caseycosmeticsurgery.com/",
      "name": "Dr. Gregory M. Casey : Board Certified Cosmetic Surgeon and Board Certified Maxillofacial Surgeon Florida",
      "isPartOf": {
        "@id": "https://www.caseycosmeticsurgery.com/#website"
      },
      "about": {
        "@id": "https://www.caseycosmeticsurgery.com/#organization"
      },
      "datePublished": "2016-07-26T06:58:17+00:00",
      "dateModified": "2026-06-04T13:51:42+00:00",
  …

Rich results this markup earns

BreadcrumbListOrganization

Missing — each is a result feature left on the table

  • AggregateRatinggold star rating shown in the blue link
  • Reviewreview snippets under the result
  • FAQPageexpandable FAQ drop-down in the result
  • Physiciandoctor knowledge panel
  • MedicalBusinessmedical-entity panel + AI grounding

Richest structured data of any practice in this market — every rich-result feature is markup-ready.

We run this technical X-ray across thousands of pages at once.

The FixOn-page SEO & structured data

3 practices in this market rank better organically than Dr. Casey. We tighten titles, schema, and internal links to climb past them.

Ahead in organic search
Michael K. Kim4.0kvisits/mo
Azul Cosmetic2.6kvisits/mo
Garramone PS2.5kvisits/mo
What we’d do about it
SEO Dial-In$700one-time

On-page + technical SEO — titles, meta, schema, heading structure, sitemap, internal links.

Fix this

12Inbound links — who vouches for this site

70 websites link here.

What is an inbound link? When another website links to this one, Google counts it as a vote of confidence — and the more authoritative and relevant the linking site, the more that vote counts. Links are one signal Google weighs — but not the whole story: a site can carry plenty of them and still rank mid-pack if its map presence, reviews, or speed lag. They move the needle most when the rest is already in place. This practice's 70 referring domains rank #17 in the market. Here are the highest-authority sites pointing to it.

Pulling, scoring and (where needed) building this kind of authority is core to what we do — the strongest, most relevant links are the ones that move rankings and are hardest for competitors to match.

13The full sitemap

1,364 pages on the site.

Every page Google can rank — the more pages, the more ways to get found.

Sitemap

The master list every site hands Google so it can index every page.

URL

One address = one page. This sitemap holds 1,364; most local practices have 15–40.

Location landing page

A page built to rank in one town — “Tummy Tuck in Cape Coral.”

Your competitors have more pages — here’s the page count, by type.

other pages
1319
about & info
42
procedure pages
3
First 50 of 1,364 URLsscroll ↓
other / 2026-06-04T13:51:42+00:00 other /sample-page/ 2016-07-26T06:34:09+00:00 other /book-appointment/ 2016-07-26T11:28:24+00:00 other /rejuv-facial-spa/ 2016-07-26T11:39:52+00:00 other /upper-face/ 2016-07-26T12:26:29+00:00 other /mid-face/ 2016-07-26T12:26:47+00:00 other /face-procedures/ 2016-07-27T06:55:51+00:00 other /new-patient-form-2/ 2016-09-08T08:19:48+00:00 other /3d-imaging/ 2016-09-13T07:02:17+00:00 other /thank-you/ 2016-09-22T11:05:24+00:00 other /face/ 2016-10-04T14:49:13+00:00 other /breast-surgery/ 2016-11-29T04:44:08+00:00 other /skin/vi-peel/ 2016-11-29T04:58:06+00:00 other /midface/ 2017-01-20T05:33:55+00:00 other /breast-lift/ 2017-01-20T06:15:33+00:00 other /breast-reduction/ 2017-01-20T06:18:06+00:00 other /skin/ 2017-01-20T10:57:51+00:00 other /dermal-fillers/ 2017-01-20T11:35:12+00:00 other /google-cosmetics-landing/ 2019-03-07T23:45:42+00:00 other /adroll-cosmetics-landing-copy/ 2019-07-02T18:57:35+00:00 other /derma-pen-2/ 2019-07-03T18:31:53+00:00 other /facial-cosmetic-surgery/ 2021-05-27T15:24:24+00:00 other /upper-face-lift/ 2021-06-18T15:16:19+00:00 other /ear-surgery/ 2021-06-18T15:32:30+00:00 other /earearlobe/ 2021-06-18T16:43:07+00:00 other /nose/ 2021-06-18T17:04:49+00:00 other /cheek-and-malar-augmentation/ 2021-06-18T17:38:59+00:00 other /facial-cosmetic-surgery/chin-augmentation/ 2021-06-18T18:12:39+00:00 other /facial-cosmetic-surgery/lip-augmentation/ 2021-06-18T18:43:55+00:00 other /facial-cosmetic-surgery/lower-face-copy/ 2021-06-18T19:11:00+00:00 other /plasma-rich-growth-factors/ 2021-06-18T20:00:32+00:00 other /skincare/ 2021-06-21T13:31:10+00:00 other /co2-laser-resurfacing/ 2021-06-21T13:47:14+00:00 other /skin-resurfacing/ 2021-06-21T15:26:17+00:00 other /chemical-peels/ 2021-06-21T16:00:35+00:00 other /ipl/ 2021-06-21T17:11:18+00:00 other /botoxdysport/ 2021-06-21T17:59:01+00:00 other /breast-augmentation/ 2021-06-21T18:00:32+00:00 other /breast-revision/ 2021-06-21T18:04:35+00:00 other /skin/double-chin-reduction/ 2021-06-21T18:12:04+00:00 other /fat-grafting-to-the-breast/ 2021-06-21T18:22:40+00:00 other /arm-lift/ 2021-06-22T18:04:02+00:00 other /mommy-makeover/ 2021-06-22T18:48:45+00:00 other /skin/restalyn/ 2021-07-19T15:29:31+00:00 other /skin/juvederm/ 2021-07-19T15:30:39+00:00 other /skin/rejuv-spa-menu/ 2021-07-19T15:42:14+00:00 other /facial-cosmetic-surgery/rejuv-a-facial-spa/ 2021-07-19T15:44:11+00:00 other /skin/co2-laser-resurfacing-treatment/ 2021-07-29T18:12:08+00:00 about /about/financial-policy/ 2019-09-20T15:36:24+00:00 about /about/ 2021-06-17T17:57:18+00:00

14The bottom line

The whole picture, four ways.

Everything we found, distilled — how we’d brief a strategy meeting on this practice in thirty seconds.

Strengths
  • 4.9★ rating (51 reviews)
  • AI-cited (ChatGPT)
  • top-10 map coverage 39.5%
Weaknesses
  • Mobile performance 37/100
  • Thin backlink profile (#17 of 22)
Opportunities
  • Close the gap on mobile site speed (37/100)
  • Widen the AI-search lead before rivals catch up
Threats
  • Faster, better-structured competitor sites
  • Rivals investing in local SEO + reviews

15The opportunities

Where to focus next.

The moves that compound what's already working.

01

Local-pack reach is thin — top-10 across only 28.6% of the metro, averaging #3.7. Profile completeness, categories, review velocity and citation consistency are exactly what move a practice up the 3-pack.

02

Mobile performance is 37/100 — usually the hero image plus render-blocking assets. A focused fix raises it without a rebuild, and speed feeds both Google rankings and booking conversions.

03

The organic footprint is light (144 ranking keywords). Targeted service-page content tuned to local booking intent, plus internal linking, compounds month over month.

The verdict

The bottom line.

Casey Cosmetic Surgery competes as mid-pack (#12 of 22), anchored by an excellent 4.9★ rating (51 reviews). Garramone Plastic Surgery, Azul Cosmetic Surgery and Medical Spa and Associates In Cosmetic Surgery rank ahead of it on overall visibility. The single clearest opportunity is mobile site speed (37/100) — closing it is how the practice turns its fundamentals into the searches it is not yet capturing.

Medical Advertising Agency

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This is independent research, not our website. ElectiveIndex is a market-research tool published by Medical Advertising Agency. We are not affiliated with, endorsed by, or working for Dr. Gregory M. Casey, Casey Cosmetic Surgery, or any practice profiled here. Every figure is compiled from public sources (Google, the live website, and public social profiles).